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The impact of analytics across an organization and how server-side tagging can make it better

As ecommerce professionals, we live and breathe data. It’s the fuel that powers our marketing campaigns, informs our inventory decisions, and sharpens our customer insights. But

Last Minute Ecommerce Tips 2020 Holiday Season

2020 has been a challenging year. However, it’s also been a watershed year for ecommerce. With businesses closed and people working from home, ecommerce growth accelerated at an unprecedented rate this year. It’s been estimated that ecommerce activity has advanced by 5

Ecommerce Predictions for the 2020 Holiday Season

As summer turns to autumn, that means the 2020 holiday shopping season can’t be far away. And like everything else this year, it’s going to be different than any we’ve experienced before. The impact of Covid-19 on ecommerce has been significant since

The Optimal Ecommerce Team

Whether you’ve been doing ecommerce for a while now or simply late to the game, optimizing your human resources to deliver the best possible customer experience is vitally important. In this article, we’ll explore the 6 key roles and functional areas you

Photo depicting a data breach

Recently, a report published by threat intelligence firm Gemini Advisory disclosed security breaches at over 570 ecommerce websites spanning the past 3 years. A hacking group known as “Keeper” had broken “into online store backends, altered their source code, and inserted malicious

Photo depicting data security for California Consumer Privacy Act

When the California Consumer Protection Act (CCPA) was first unveiled, a lot of ecommerce providers were left scratching their heads. Like GDPR, not every business is affected by the new regulations created under the CCPA, but those that are may need to

The Circle of (E-Commerce) Implementation

In our previous articles on ecommerce replatforming we’ve explored knowing: when it’s time to replatform, planning for the selection of a new ecommerce solution, and how to run the selection process itself. In the 4th and final article of our series on

Platform Selection (Ditch that RFP!)

In our previous articles on ecommerce replatforming we’ve looked at knowing when it’s time to replatform and then how to prepare for a platform selection process. In this article, we’ll take a closer look at the selection process itself. We’ll explore the

I Don’t Believe in Luck, I Believe in Preparation

In the first part of our series on ecommerce replatforming, we explored the signs, and potential concerns, that indicate it’s time to upgrade your ecommerce solution. Assuming you’ve reached the decision to move ahead, the next step on the journey is to

Is There Ever a Right Time?

Deciding to upgrade your ecommerce platform is never an easy decision. It’s often fraught with angst and uncertainty. That’s understandable considering the amount of time, energy, organizational disruption, and not to mention, money that is involved in such undertakings. However, there often